Friday, May 15, 2009

The Office - Venice Beach Wines




Follow me on Facebook or Twitter? What is this office Didi2.0 speaks of? I didn’t know that girl worked? Thought all she did was eat and drink wine? And neurotically snapped photos of food? All of this is true. But, there is sort of a means to ends, she’s on “assignment” right now. That Murphy-Goode job. The one THOUSAAAANds of people applied for. Oh yeah, right. So, what’s this office? It’s Venice Beach Wines (http://www.venicebeachwines.com/). A place where she spends a lot of time. A place where great ideas are hatched out with an extra fine point sharpie and moleskin notebook. Oh, and the camera of course.

I discovered this place before they had remodeled or started serving food. I was the first person to review VBW on Yelp! Oscar (one of the proprietors) was probably my first friend in the hood. He loved the pizza at Pitfire (http://www.pitfirepizza.com/flash/main.html) where I worked at the time. We talked food, wine, marketing and branding. Soon enough I traded him half a wheel of black truffle cheese for a half case of a Gewurztraminer from Oregon that I was in love with. I was fast friends with VBW from there on out.

Fast forward six months. . . “The Office” now has food (great food at that), seating and still sells some really great un-discovered wines. The staff is magnificent. And there is always great music. More importantly, Venice Beach Wines has become an integral part of the NoRo (North of Rose) community in Venice. I go there alone frequently. Each time I leave with new friends, business contacts and a totally satiated belly! Bravo VBW!

I hope to entice David Ready Jr here for a glass of wine this week!

Read about Sangria Sundays:
http://www.flickr.com/photos/38397717@N06/sets/72157618032063137/

http://www.venicebeachwines.com/menu.html

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